Asst. Manager - Loyalty Partnership
Date: 19-Mar-2023
Location: Gurgaon
Company: TATA SIA Airlines Limited
Job Overview
The role involves managing a strong relationship with loyalty partners with focus on banking partners. Also, designing and managing strategic marketing campaigns targeted towards increasing revenue and brand presence.
Key Responsibilities
- Negotiate Loyalty partnerships with banks to generate revenue, acquire new customers and gain strong foothold in the market
- Create plans and business cases for loyalty partnerships
- Execute partnership agreements at the direction of the reporting manager
- Identify and initiate relationships with key partners and prepare account management plans for each partner
- Assisting in monthly marketing plan for partnerships and managing a strong relationship with clients with effective ROI
- Collaborate with key internal stakeholders to define Account plans for each third-party relationship
- Establish and maintain account plans for a select pool of partners as it relates to the performance objectives of the Loyalty & Partnerships team and wider Vistara business goals
- Champion key initiatives and projects with partners from initiation to execution
- Drive problem resolution with internal resources as well as the partner to ensure programs offered are serviced according to standards, potential risks are mitigated and revenue goals are met
- Leverage partner distribution channels for customer acquisition, engagement, growth and budget optimization
- Resolve any issues related to customer and customer experience for the Loyalty partnerships
- Handle and coordinate all monthly financials billing for the partners inducted
Skills & Attributes
- Excellent networking and relationship management skills
- Should have demonstrated a successful strategic partner association which lead to acquisitions and other incomes
- Should have worked on IT and systems implementation in CRM platforms related to partnerships
- Strong excel and presentation skills
Work Experience
- Minimum 4-6 years of work experience preferably in banking partnerships and alliances of strategic nature
- Previous experience in loyalty partnerships is a plus
Qualification
- Graduate/ post-graduate from a recognized university
Location
Gurgaon